Bressler Will Serve Clients as a Fractional CMO and Travel Marketing Consultant
Pinch Hit Partners is proud to announce the addition of Hillary Bressler to the company’s growing roster of marketing consultants and fractional Chief Marketing Officers. Bressler is a nationally regarded digital marketing executive and founder of .Com Marketing, the agency she sold to Edgecore in 2014. “Hillary was one of the first marketers to embrace pay-per-click advertising,” said Pinch Hit Partners founder Mark Cipolletti. “Her ability to forecast trends and opportunities will help us attract new clients, especially those CEOs and business owners who are struggling to keep up with the constantly changing world of marketing.”
One thing that hasn’t changed much in marketing is how companies resource their work. “I was attracted to Pinch Hit Partners’ business model because I see fractional CMOs and outsourced marketing departments as a new and better way for companies to accomplish their marketing goals,” said Bressler. “Some of the best marketing practitioners are now working independently in the Gig Economy. Pinch Hit Partners takes advantage of this like no one else. It’s a game changer for small and mid-size companies,” said Bressler.
Bressler will be based in Orlando, Florida, a city and state known for an abundance of national travel brands. During her 20 years as an agency owner, she served many of the world’s leading travel and hospitality companies such as Marriott and Universal Studios. “At Pinch Hit Partners, she will lead our travel industry practice. She will also be a lead consultant for clients who need to advance their digital marketing capabilities,” said Cipolletti.
Bressler started her career at the Golf Channel, launching their first website in 1995 and leading cutting-edge digital marketing strategies for the cable provider. In 2009, she co-authored a book, Discover Your Inner Strength (Cutting Edge Growth Strategies From Industry’s Leading Experts), with Ken Blanchard, Stephen Covey and Brian Tracy. She is also a sought after speaker on the topic of digital marketing.